Business & Executive Coaching

Strategic Thinking

Ensuring future business success starts with thinking strategically and having a plan to execute against to make it happen. Strategic planning is perhaps best described as the process of thinking about and envisioning the future you desire, and the growth you have to realize to turn that desire into reality. It also includes a process by which you analyze your strengths and weaknesses, and the strengths and weaknesses of your business, products/services, and the strengths and weaknesses of your competitors.

Our strategic thinking and business planning methodology focuses on defining your business vision and creating goals to execute against to ensure the future growth of the business. Our process provides a format for developing specific strategies, converting those strategies into a business plan, and establishing measurable and attainable organizational goals. It is a process that involves not only determining where a company wants and needs to go, but also how it is going to get there. It is here that we help you bridge the gap between strategy and execution.

Results accomplished with HHP's Strategic Thinking & Planning process:

  • Business values defined and sustained
  • Increased focus on attracting, servicing and retaining customers
  • Synergy among organizational departments or operating groups - working toward achievement of common goals
  • Improved resource allocation
  • Increased business
  • Improved cash flow
  • Identification of new business opportunities

Strategy = the ongoing process of asking

“Where?”
(Our best understanding of the future market and our place in it.)
+
“Why?”
(A compelling reason to make the journey.)
+
“How?”
(The roadmap for getting there, including the competencies we will need to succeed.)
+
“When?”
(A timeline for making it happen and a means to measure our progress along the way.)
+
A willingness to ask for help

I have drafted this letter to share with you the tremendous positive impact Norman’s Executive Coaching services have had on me, the department that I lead and the company at large.

I began to work with Norman in 2013 as an Executive Coach; I was seeking his advice to chart the vision for Finance as the company was growing quickly. As part of the process Norman conducted a 360 Degree assessment by interviewing my colleagues at the Executive level as well as our CEO. This exercise would help me gain valuable insight as to what they felt my strengths and areas for improvement were in role of CFO. In addition, he worked with me on a personality profile to better understand how my style would work within the organizational culture and expectations of my role. This was an enlightening experience that set the tone for the areas that I would be working on to achieve a higher level of success within the organization.

Marianne Caserta, CPA, CGMA, MBA,
Chief Financial Officer

Executive Coaching & Consulting - Boston, MA

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